L'Oréal Professionnel INOARevolutionary oil-based, ammonia-free permanent hair color. Maximized effectiveness of the permanent haircolor process with ultimate respect for the condition of the hair fiber, resulting in stunning shine and perfect coverage of up to 100% white hair. Size: 60 g Technology: Oil Delivery System (ODSý) technology: envelops the hair fiber in a film of oil, repelling the w..
L'Oréal Professionnel INOA Gold FundamentalsOnly your colourist can transform your hair in gold! The 1st gold fundamental shades ammonia-free and odourless. Perfect coverage, high luminosity. For a natural result with highly visible warm reflects and golden blonde hair. The ODS (Oil Delivery System) technology helps to optimise the effectiveness of the hair colour system. Size: 60 g Shade Availab..
L'Oréal Professionnel INOA Post Color ShampooSpecifically formulated to be used after an INOA or an INOA Supreme haircolor service.Size: 1.5 LFeatures & Benefits: Removes residues to enhance the beauty of the colored hair.Usage Instructions: After emulsifying the color and rinsing it away thoroughly, apply INOA Post shampoo to hair and massage in gently until obtaining a creamy foam Rinse care..
L'Oréal Professionnel LuocolorLuminous permanent colour in 20 minutes. Translucent and iridescent, Luocolor will colour up to 70% on white hair.Size: 50 mlFeatures & Benefits: A new taste of color, illuminating hair's natural dimension Shimmering coverage of up to 70% white hair Includes pastels for unlimited creativity Lightening: Lifts up to 2 1/2 to 3 levels Coverage of up to 70% of white hai..
L'Oréal Professionnel Luocolor DeveloperSpecifically formulated to work with LUO©COLOR. Fully stabilized and buffered to ensure consistent and uniform color results. Creamy, rich formulas offer gentle controlled lightening action.Size: 1000 mlUsage Instructions: Use with all LUO©COLOR shades to achieve a multi-reflective, luminous result...
L'Oréal Professionnel MajicontrastChroma colorants allow visible colour results on dark natural or dark coloured hair. Shades Available: Magenta & Red/RougeSize: 50 mlHair Type & Condition: For dark natural or dark coloured hair desiring a visible colour resultFeatures & Benefits: Visible colour results on dark natural or dark coloured hair Long-lasting, durable permanent colourUsage Instructio..
L'Oréal Professionnel MajicremeSpecifically formulated to work with L'Oréal Professionnel permanent and demi-permanent haircolor brands. Types Available: 20 VOL, 30 VOL & 40 VOLSize: 1000 mlHair Type & Condition: For colored hairFeatures & Benefits: Fully stabilized and buffered to ensure consistent and uniform color results Creamy, rich formulas offer gentle controlled lightening actionUsage I..
L'Oréal Professionnel Majirel MetalThe metallic hair trend is growing rapidly as evident on Instagram and Pinterest. L'Oréal Professionnel Artists Shelley Gregory, Laura Gibson and Jackie Epperson have created three on-trend metallic looks using Majirel Metals shades in Amethyst .22/VV, Platinum .12/BV and Rose Gold .24/VC. These shades have a high reflect concentration for intense visibility and ..
L'Oréal Professionnel Majirel Permanent Creme ColorRich, permanent color providing perfect coverage of up to 100% of white hair. Ionene G™ and Incell™ advanced technologies penetrate all 3 levels of the hair to treat the entirety of the hair fiber. Ionene G™ restores, protects, and continuously conditions. Incell™ Complex strengthens and reinforces from the inside out.Size: 50 mlHair Type & Condi..
L'Oréal Professionnel Pro Classics Color ShampooProvides a balanced balance of the cell structure, vitalizes the hair fibers and thus provides a very special level of resilience. A high-quality shampoo suitable for all hair colors equally.Size: 1500 mlHair Type & Condition: For all hair colors Features & Benefits: Ensures a healthy Welcome shine to the hair rootsUsage Instructions: It is recomm..
L'Oréal Professionnel Efassor Cleansing TowelsL'Oréal's Efassor is a fantastic, professional way to remove hair colour, returning the hair to its original colour and readying it for re-colouring.Size: 1 Box (36 Towels) & 1 TowelHair/Skin Type & Condition: For all hair/skin typesFeatures & Benefits: Has a pleasant fragrance and a gentle Easy action that works on perm..
L'Oréal Professionnel Effasol Color RemoverRemoves unwanted color, uneven results or color build-up. Gentle foaming action effectively removes all unwanted permanent haircolor. Size: 1 Box (12 Packs) & 1 PackFeatures & Benefits: Leaves hair beautifully conditioned and ready for recoloring Can be used with water or developer ..
L'Oréal Professionnel INOA CarmilaneDiscover the 1st carmin red. An intense and long-lasting red colour, ammonia free and odourless. Intense, deep and bright red hair colours for all types of hair. Cover your gray up to 100%. Hair feels nourished with sublime shine until next hair colour treatment. Technology: New Exclusive Molecule: Unique multi-dimensional structure bonds to the hair..
L'Oréal Professionnel INOA DevelopersSpecifically formulated to work with INOA ODS² permanent haircolor. Type Available: 10 VOL, 20 VOL & 30 VOLSize: 1000 mlFeatures & Benefits: 10 VOL: To darken a naturally light base color, to color to the same level, to take-through mid-lengths and ends, and for pre-coloring 20 VOL: Use to cover 100% of white hair and lighten the hair..
L'Oréal Professionnel Luocolor PastelsSay goodbye to bold, harsh shades; pastel tones are en vogue! LUO™COLOR PASTELS, new from L'Oréal Professionnel are a range of feminine, soft and subtle shades which provide glistening shine to the hair. These low-ammonia toners produce a soft, pastel color result on pre-lightened (global or highlighted) hair in up to 10 minutes! LUO&trade..
L'Oréal Professionnel Majiblond UltraUltra light blonding and toning in one step for levels 5 - 9. Ionène G™ and Incell™ advanced technologies penetrate all 3 levels of the hair to treat the entirety of the hair fibre. Ionène G™ restores, protects, and continuously conditions. Incell™ Complex strengthens and reinforces from the inside out. Hi-Tenacity t..
L'Oréal Professionnel MajiliftQuick one step blonding and toning for dark natural bases (levels 1 - 4). Ionène G™ and Incell™ advanced technologies penetrate all 3 levels of the hair to treat the entirety of the hair fibre. Ionène G™ restores, protects, and continuously conditions. Incell™ Complex strengthens and reinforces from the inside out.Size: 50..
L'Oréal Professionnel MajimechesThis gentle highlight controller cream without ammonia contains the Oleosphere Conditioning System for protection of the cuticle during the lightening process.Size: 60 ml & 30 gUsage Instructions: In a non-metallic bowl, wearing suitable disposable gloves mix 25ml of the highlight controller cream tube and the contents of the 25g highlight activator c..
L'Oréal Professionnel Majirel Cool CoverLong-lasting concentrated cool tones to beat brassiness. Ionène G™ and Incell™ advanced technologies penetrate all 3 levels of the hair to treat the entirety of the hair fiber. Ionène G™ restores, protects, and continuously conditions. Incell™ Complex strengthens and reinforces from the inside out.Size: 50 mlHair Type & Condition: Fo..
L'Oréal Professionnel Majirel High LiftBoosted concentration in neutralizing agents with anti-brassiness effect. Ionene G & Incell give brilliant shine & condition. Ionène G™ and Incell™ advanced technologies penetrate all 3 levels of the hair to treat the entirety of the hair fiber. Ionène G™ restores, protects, and continuously conditions. Incell&tr..
L'Oréal Professionnel Majirel MixPure tone shades to intensify, neutralize or create special effects. Ionène G™ and Incell™ advanced technologies penetrate all 3 levels of the hair to treat the entirety of the hair fibre. Ionène G™ restores, protects, and continuously conditions. Incell™ Complex strengthens and reinforces from the inside out. Shades Av..
WCB is a family owned Canadian beauty supply company based in Vancouver, Canada that has been bringing beauty to certified Hairstylists & Estheticians throughout BC for over 25 years.
We strive to bring the best, most innovative products to our clients. We are educationally driven offering a wide range of classes that enhance every aspect of the business of beauty from precision cuts to business solutions specific to the trade.
1.800.661.2707
