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Joico Blonde Life

Joico loves blondes. Joico is fanatical about them and goes especially gaga over those who proudly and unabashedly choose to lighten up. For that very reason, Joico has created Blonde Life, a luminous line of care and lightening products created specifically for hair that’s been bleached, double-processed, or lifted to new heights: gorgeous, shiny, healthy intentionally blonde. The Brightening Shampoo, Conditioner, Masque, and Powder Lightener - created with cutting-edge Arginine and an exotic blend Monoi and Tamanu oils–banish the challenges of brassiness, off-tones, fading, and damage that blondes face on a daily basis. With Blonde Life, you really will have more fun.


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Joico Blonde Life Brightening Conditioner

Joico Blonde Life Brightening Conditioner

Joico Blonde Life Brightening ConditionerForget those dense, overly heavy moisturizing treatments designed for "bleach blondes." Joico has teamed the lightness of a lotion and the power of a serum in our deeply nourishing Brightening Conditioner that instantly revives blonde hair without weighing things down. Size: 50 ml, 250 ml & 1 LitreHair Type & Condition: Any bleached, double-processed, or hi..

Joico Blonde Life Brightening Masque

Joico Blonde Life Brightening Masque

Joico Blonde Life Brightening MasqueMasques are for hiding things...but it won't be your blonde hair once you've spent a few minutes with our brilliant blonde-brightening formula. This quick-rinse, magician-of-a-treatment instantly hydrates, softens, and amps up your pale strands by neutralizing those nasty trace minerals that lead to dullness and yellowing. Size: 50 ml & 150 mlHair Type & Conditi..

Joico Blonde Life Brightening Shampoo

Joico Blonde Life Brightening Shampoo

Joico Blonde Life Lightening PowderThere's nothing wrong with having a blonde moment. Especially if that moment is spent gently cleansing your highlighted hair with Joico extraordinary sulfate-free Brightening Shampoo - a satisfying experience that lifts away dirt and oil, restores hair's optimal pH level, banishes brass, and produces a luscious lather that most sulfate-free shampoos simply can't ..

Joico Blonde Life Brightening Veil

Joico Blonde Life Brightening Veil

Joico Blonde Life Brightening VeilA multi-tasking wonder that treats vulnerable blonde locks and protects them from mechanical, thermal and UV damage for beautifully brilliant, healthy looking blondes that shine.Size: 150 ml Features & Benefits: Detangles Shields hair from UVA/UVB's rays protecting hair color against damage and fading due to exposure Helps keep blondes brighter Provides protec..

Joico Blonde Life Brilliant Glow Brightening Oil

Joico Blonde Life Brilliant Glow Brightening Oil

Joico Blonde Life Brilliant Glow Brightening OilGet ready for a blast of crystal-clear shine and softness - the kind of gorgeous illumination that puts a powerful spotlight on blondes. Just a single application of NEW Blonde Life Brilliant Glow Brightening Oil instantly revs up the radiance of even the lightest blonde hair, nourishing and protecting each delicate strand with a megawatt gleam.Size:..

Joico Blonde Life Brilliant Tone Violet Smoothing Foam

Joico Blonde Life Brilliant Tone Violet Smoothing Foam

Joico Blonde Life Brilliant Tone Violet Smoothing FoamLuxuriously creamy and cool as can be... that's the beauty of NEW Blonde Life Brilliant Tone Violet Smoothing Foam, the dual-action styling breakthrough that tackles brass and leaves hair exceptionally smooth, super soft, and Blonde Life bright.Size: 50 ml & 200 mlFeatures & Benefits: Instantly tones light blonde hair, banishing brassiness in ..

Joico Blonde Life Creme Lightener

Joico Blonde Life Creme Lightener

Joico Blonde Life Creme LightenerWhen you want to go beautifully blonde-and go there fast-NEW Blonde Life Creme Lightener turns up the power and rockets you to bombshell status in no time flat. With bondbuilding Arginine and moisture-locking exotic oils, Joico's fastest lifting creme lightener delivers up to 9+ levels of lift and beautiful, shiny-looking hair that will blow you away.Size: 8.5 ozFe..

Joico Blonde Life Hyper High Lift Crème Color

Joico Blonde Life Hyper High Lift Crème Color

Joico Blonde Life Hyper High Lift Crème Color The power to go pale without bleach; deliver the healthiest blonde on the block; and achieve up to 5 levels of lift to natural hair without sacrificing a single strand. That's the magic of Blonde Life Hyper High Lift Permanent Crème Color, now available in three new shine-enhancing shades: Champagne, Pearl, and Clear Booster. With one-step lightening a..

Joico Blonde Life Lightening Powder

Joico Blonde Life Lightening Powder

Joico Blonde Life Lightening Powder... Simply put, your client's blonde, better. Enhances golden strands with an ultra-high-lift formula that safely kicks you up to 9+ levels faster than any previous Joico lightener.Size:1.5 oz, 1 LB & 2 LBFeatures & Benefits: No damaging multiple applications Reduce breakage Bypass the hassle of additives Use with foils or without Easy to rinse an..

Joico Blonde Life Quick Tone Liqui-Creme Toner

Joico Blonde Life Quick Tone Liqui-Creme Toner

Joico Blonde Life Quick Tone Liqui-Creme Toner5 minutes or less! That's all it takes to get fast and fabulous blonde hair with Quick Tone Liqui-Creme Toners-a swift, powerful way to make your mark on prelightened looks. Featuring anti-breakage technology and nourishing exotic oils for maximum shine, this demi-permanent Blonde Life collection of Sand, Silver, Violet, and Clear lets you trend-set go..

Showing 1 - 10 of 10 Results
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WCB is a family owned Canadian beauty supply company based in Vancouver, Canada that has been bringing beauty to certified Hairstylists & Estheticians throughout BC for over 25 years.

We strive to bring the best, most innovative products to our clients. We are educationally driven offering a wide range of classes that enhance every aspect of the business of beauty from precision cuts to business solutions specific to the trade.

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