Arginine Replacement System: Unlike traditional haircolor, which depletes this vital amino acid from hair, LumiShine replenishes Arginine 100%. The result: hair is instantly restrengthened and breakage is reduced.
Patented Conditioning Complex: This conditioning shield surrounds the hair shaft to nourish and protect color-treated hair for up to 30 shampoos, sealing in moisture, softness and unprecedented shine.
Quadramine Complex: Our exclusive blend of low molecular weight and size proteins (MWS 150-2500) adhere quickly and effectively to ensure maximum protection and reconstruction from the cuticle to the cortex, guaranteeing healthier-looking hair after each color service.
Joico Lumishine Permanent Creme Color
Color so brilliant, it instantly restrengthens hair with up to twice the shine. NEW Joico LumiShine transforms hair from the inside out with breakthrough ArgiPlex Technology, delivering astonishing shine, color longevity, and overall healthier hair - guaranteed!
Hair with up to twice the shine 100% replenished and restrengthened hair Nourishing protection that seals in moisture, softness and shine for up to 30 full shampoos.
IT'S EASY! Three simple steps to brilliant color-consultation, formulation, and application.
ITS PREDICTABLE... RELIABLE... AND UTTERLY STRAIGHTFORWARD! A full spectrum of perfectly balanced, intermixable pre-blended shades allows you to deliver straight-from-the-tube (or bottle) color perfection-every single time.
IT SMELLS AMAZING! LumiShine is formulated with Joico's exclusive Gentle Fresh Fragrance technology, a patented combination of molecules that helps neutralize airborne ammonia and envelopes your color service in fresh, soothing notes of bergamot, iris, and sandalwood. Client comfort is off the charts.
Size: 74 ml
Shades Available:
Natural A combination of red, yellow and blue tones that create perfectly balanced, natural blonde and brown results at each level. Can be mixed with other tones to soften or subdue any haircolor result. Can be added to copper/red/violet formulas to achieve balanced gray coverage. Can also be used alone for 100% gray coverage.
Natural Ash Natural base tones combined with a cool ash (green) undertone to counterbalance warmth, while still delivering cool blonde and brunette results. Covers gray naturally.
Natural Violet Natural base tones combined with violet tones, resulting in rich, smoky, cool blondes and brunettes. Covers gray naturally.
Natural Gold Natural base tones combined with warm gold tones for stunning golden blondes and brunettes. Covers gray naturally.
Natural Copper Natural base tones combined with spicy copper tones, resulting in stunning copperblonde and deep copper shades. Covers gray naturally.
Natural Red Violet Natural base tones combined with red (predominate tone) and cool violet (secondary tone), creating a perfect cool red-brown result. Covers gray naturally.
Beige Natural base tones combined with warm beige tones, resulting in soft, caramel-beige blonde and brunette shades. Covers gray naturally.
Violet Vibrant shades with violet tones that do not have a natural base.
Copper Vivid shades designed with pure copper tones that do not have natural bases.
Red Rich shades designed with red tones that do not have natural bases.
Ash Ash (AA) A cool palette of seven gorgeous permanent crème and demi-permanent liquid shades specially formulated to neutralize unwanted warm tones. With our bond-building ArgiPle Technology infused into each and every shade, you’ll pull off those on-trend "mushroom" hues and leave hair healthy-looking - all in one cool move.
Features & Benefits:
Nourishes and protects hair, sealing in moisture, softness and shine for up to 30 shampoos
Delivers exceptional color longevity and vibrancy
100% gray coverage
Low-ammonia formula delivers healthy-looking, reliable results
Optimal viscosity for bowl + brush or bottle application
3 Steps to Color Success:
Step 1: Consultation Identify the client's natural level, percentage of gray and desired color result. Consider the hair's history, texture and porosity.
Step 2: Formulation Determine the level of lift, tone and deposit. Select a desired shade to enhance or refine hair's underlying pigment. *** When formulating for gray coverage, select a shade containing "N"atural (.0) in the shade description.
Step 3: Application Mix 1:1 LumiShine color and appropriate volume (%) of developer. Apply using either a bowl and brush or applicator bottle. Process for 35 minutes (or up to 45 minutes for gray coverage and up to 60 minutes for High Lift "XL" shades). *** For optimal results, enhance your color service with the four-step K-PAK Professional Hair Repair System, particularly if your client's hair is compromised prior to coloring.
Joico K-PAK Liquid ReconstructorEverything amazing was taken about the award-winning Reconstructor, and tweaked it into a light, liquid formula that's ideal for those with fine, fragile hair in need of a featherweight miracle-working hair treatment. You'll love the spray-on application targeted specifically to hair that requires light-as-air care.Size: 300 mlHair Type & Condition: For Fine, lifele..
Joico The Love Aura Stylist KitOpen your mind and heart to unlimited creative possibilities with Love Aura, a sparkling new Color Intensity collection from Joico Brand Ambassador Larisa Love. Inspired by the physical and emotional transformation of positive energy and connection, this artistic palette of five whimsical shades will spark a whole new love affair with color.Size: 1 packIncludes: 1 o..
Joico Pearl Pastel Stylist Try-Me KitJoico special offer is here for a limited time only!Size: 1 PackIncludes: 1 New Color Intensity Rose Gold (4 oz)
1 New Color Intensity Violet Pearl (4 oz )
1 New Color Intensity Blush (4 oz)
1 New Color Intensity Silver Ice (4 oz)
1 Color Intensity Eraser packette (1.5 oz)
1 FREE Blonde Life Lightening Powder Packette (1.5 oz)
1 FREE Color Intensity Color But..
Joico Blonde Life Salon IntroSerious about your salon's "platinum status"? Take full-service blonding to the highest level with this blockbuster offer.Includes:
3 Blonde Life Brightening Shampoo, 300 ml
3 Blonde Life Brightening Conditioner, 250 ml
3 Blonde Life Brightening Masque, 150 ml
1 Blonde Life Lightening Powder, 1 LB
1 Lumishine 20 Volume Creme Developer, 16 oz
1 Blonde Life Brig..
Joico Care Duo (Blonde Life)Joico special offer is here for a limited time only!Size: 1 KitFeatures & Benefits: 1 Shampoo (300 ml)
1 Conditioner (250 ml)..
Joico Body Luxe Root LiftWhen Joico set out to create a solution for fine, limp hair, Joico wanted to get to the root of the problem - and it did, with this medium-weight, alcohol-free styling foam that gets you all pumped up in an instant. Root Lift is a highly targeted, firm-hold formula that lifts and spots you with support from scalp to ends.
Hold Level: 3Size: 300 mlHair Type & Condition: F..
Joico K-PAK TrioJoico special offer is here for a limited time only! Size: 1 packIncludes: 1 Joico K-PAK Deep Penetrating Reconstructor (150 ml)
1 Joico K-PAK Intense Hydrator (250 ml)
1 Joico K-PAK Color Therapy (300 ml)..
Joico K-PAK ColorK-PAK Color is the only haircolor system featuring Quadramine Complex, the key reconstructive technology in Joico's world-renowned K-PAK Deep-Penetrating Reconstructor, 14-time Stylist Choice Award Winner for Favorite Deep/Restorative Conditioner. By combining the power of reconstruction with vibrant, true-tone pigments, the K-PAK Color System redefines the art of healthy haircolo..
Joico Blonde Life Brightening ConditionerForget those dense, overly heavy moisturizing treatments designed for "bleach blondes." Joico has teamed the lightness of a lotion and the power of a serum in our deeply nourishing Brightening Conditioner that instantly revives blonde hair without weighing things down. Size: 50 ml, 250 ml & 1 LitreHair Type & Condition: Any bleached, double-processed, or hi..
Joico K-PAK Professional Clarifying ShampooThis intense clarifying treatment shampoo cleanses the hair and removes mineral deposits and styling product buildup. The creamy formula leaves the hair moisturized, smooth and radiant, providing an excellent overall feel and slip for wet-combing after the chelating process.Size: 300 ml & 1 LitreRecommended For: Step 1 in K-PAK's Hair Repair System for th..
Joico K-PAK ColorK-PAK Color is the only haircolor system featuring Quadramine Complex, the key reconstructive technology in Joico's world-renowned K-PAK Deep-Penetrating Reconstructor, 14-time Stylist Choice Award Winner for Favorite Deep/Restorative Conditioner. By combining the power of reconstruction with vibrant, true-tone pigments, the K-PAK Color System redefines the art of healthy haircolo..
Joico ICE Spiker Water-Resistant Styling GlueFirmest, fiercest hold possible. Defined texture and separation. Virtually waterproof grip.Size: 150 mlFeatures & Benefits:
Hard core hold
Ability to create any shape, including straight out spikes
Firmest, fiercest hold possible
Protects and maintains style with vitamins catalysts and sea kelp
Milk and honey fragrance
Usage Instructions:..
For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business.
We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.