West Coast Beauty



Only Available for Canadian Professional Beauty Trade

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Fake Bake

You shouldn’t have to sacrifice the health of your skin to get a rich bronze tan. In fact, Fake Bake thinks you shouldn’t have to apply harsh chemicals to your skin to get a great tan either. That’s why Fake Bake has created this line of revolutionary self-tanning products that contain only organic tanning agents with no artificial preservatives or parabens.

Fake Bake has become a leader in self-tanning and spray tanning products because of their exclusive sunless tanning formula with Dihydroxyacetone (DHA), DMI, and Erythulose that delivers a safe and long-lasting golden tan. Other self-tanners can often turn your skin orange because they’re chemically-based, but Fake Bake’s naturally-derived tanning agents will not turn skin orange, leave a bad odor, or stain your clothes.

They’re a company built around helping people have healthy, beautiful skin, and so have the highest standards for their ingredients. They go through an extremely rigorous selection process to ensure only the best botanical extracts and state-of-the-art technology is used in their labs to make Fake Bake products while also maintaining clean and environmentally-safe storage facilities for their products as well.

Celebrities and salon professionals around the world love Fake Bake. As one of the best-selling self-tanners in the world, Fake Bake is renowned for delivering the rich looking tans in the most luxurious way - all without the harmful effects of the sun.

If you have any questions or would like more information about the Fake Bake products we carry, please contact WCB Customer Service or your Sales Representative at WCB.

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For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business. 

We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.  

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