ALURAM Smoothing CreamThis silky cream smooths curls and eliminates frizz. Marula and Jojoba Oils enrich hair with fatty acids & essential vitamins to reduce fly aways, leaving hair smooth and tangle-free.Size: 6 ozHair Type & Condition: For all hair typesFeatures & Benefits: Lightweight thermal protection formula smooths curls & controls frizz Helps strengthen and seal split ends Perfect blow-dr..
ALURAM Body Lotion (Coconut Water & Pineapple) Tester (For Promo Deal)Experience the hydrating benefits of tropical Coconut Water & Pineapple Extract with this limited edition seasonal release. This little bit of paradise leaves skin feeling rejuvenated and radiant.Size: 18 oz..
ALURAM Shine SerumInstantly adds shine & eliminates frizz on all hair types. Coconut and Jojoba Oil replenish essential moisture for a healthy and vibrant sheen.Size: 2 ozHair Type & Condition: For all hair typesFeatures & Benefits: Conditions & detangles while promoting soft, manageable hair Minimizes frizz while fighting against humidity Decreases drying time while providing thermal protection ..
ALURAM Daily ConditionerThese silicone-free formulas gently cleanse and condition, leaving hair feeling fresh and vibrant. Charcoal helps naturally detoxify while Pomegranate Seed Oil, Rosehip & Watermelon Seed Oil nourish hair, locking in color & shine.Size: 2 oz, 12 oz, 33 oz & 100 ozHair Type & Condition: For fine to medium hairFeatures & Benefits: Helps detoxify by attracting & removing impur..
ALURAM Daily ShampooThese silicone-free formulas gently cleanse and condition, leaving hair feeling fresh and vibrant. Charcoal helps naturally detoxify while Pomegranate Seed Oil, Rosehip & Watermelon Seed Oil nourish hair, locking in color & shine.Size: 2 oz, 12 oz, 33 oz & 100 ozHair Type & Condition: For fine to medium hairFeatures & Benefits: Helps detoxify by attracting & removing impuritie..
ALURAM Volumizing FoamThis feathery foam provides instant lift and long-lasting hold to hair as it controls frizz and fly-aways. The easy-to-use, aerosol-free formula evenly spreads throughout the hair to create bouncy, weightless volume while providing your style with hold and shine. Algae Extract & Biotin lightly nourish hair, sealing in nutrients & adding additional shineSize: 7 ozHair Type & C..
ALURAM Essential Bag Trio (Volume)Get a Free Custom Aluram Bag with one of our Trio Sets! Perfect for storing all of your favorite products.Size: 1 KitHair Type & Condition: Perfect for fine to medium hair Features & Benefits: 1 Volumizing Shampoo (12 oz) 1 Volumizing Conditioner (12 oz) 1 Volumizing Foam (7 oz) 1 Volumizing essential bagUsage Instructions: Use the Volumizing Shampoo & Condition..
ALURAM Curl CreamA gentle curl cream that nourishes curls, boosts shine, and adds long lasting protection against frizz without leaving behind a sticky residue. Defines and enhances a natural curl texture while softening hair and providing a medium hold.Size: 6 ozHair Type & Condition: For medium to coarse hairFeatures & Benefits: Deeply nourishes hair to reveal shiny, sleek, and bouncy curls & w..
ALURAM Curl Shampoo Silicone-free formulas that cleanses & conditions to tame for beautiful and healthier looking curls. Prickly Pear improves hair elasticity, reducing the occurrence of breakage and split ends while Coconut Oil adds shine & moisture. Your curls will have less frizz, with more definition and a healthy look & feel. Size: 2 oz, 12 oz & 33 ozHair Type & Condition: For medium to coars..
ALURAM Curl FoamControl curly, coily, & wavy hair with no crunch. This foam effortlessly shapes and defines curls for hours with a soft, lightweight hold. Prickly Pear Extract & Jojoba Oil give hair a healthy sheen while sealing in moisture to help fight frizz.Size: 7 ozHair Type & Condition: For all hair typesFeatures & Benefits: For effortless styling options for natural, flowy waves & curls Sh..
ALURAM Strong Hold GelFrom sleek to more textured styles, this gel provides excellent support for any look throughout the day. Linseed Oil's natural gelling properties provide a firm hold, while Aloe Vera helps retain moisture and shine.Size: 8 ozHair Type & Condition: For all hair types..
ALURAM Coconut Water Texture SprayThis lightweight spray helps create beach waves and a breezy boost of texture. Coconut Water keeps locks hydrated & nourished, while Algae Extract promotes healthier-looking hair.Size: 8 ozHair Type & Condition: For all hair typesFeatures & Benefits: Achieve effortlessly-beautiful beachy wave lightweight, non-greasy spray is infused with coconut water provides es..
ALURAM Dry Texture SprayThis dry texture spray gives hair effortless, lived-in waves and enhances volume, grit and texture for an instant boost of beautiful. Baobab & Pomegranate Seed Oil infuse hair with lightweight nourishment that won't weigh it down or it dry out.Size: 6 ozHair Type & Condition: For all hair typesFeatures & Benefits: Doesn't leave a powdery residue on the hair A weightless vo..
ALURAM Purple Hydrate & Repair TreatmentThis essential treatment helps fight frizz, heat damage, and breakage all while canceling out brassy & golden tones in blonde or white hair. Marigold and Squalane Oil deeply condition, detangle, and revive the appearance dry & dull hair from daily damage.Size: 11 oz Features & Benefits: Neutralizes brassiness, and can be used directly after a lightening ser..
ALURAM Purple ShampooBanish brass and boost brightness in blonde, grey, and white hair. This highly pigmented shampoo brings out your best blonde while enhancing highlights & color. Rosehip & Biotin replenish nutrients, adding shine and strength.Size: 2 oz, 12 oz, 33 oz & 100 ozHair Type & Condition: For all hair typesFeatures & Benefits: Brightens and enhances blondes without drying Color-corre..
ALURAM Essential Bag Trio (Daily)Get a Free Custom Aluram Bag with one of our Trio Sets! Perfect for storing all of your favorite products.Size: 1 KitHair Type & Condition: Perfect for fine to medium hair Features & Benefits: 1 Daily Shampoo (12 oz) 1 Daily Conditioner (12 oz) 1 Leave-In Conditioner (8 oz) 1 Daily essential bagUsage Instructions: Use the Daily Shampoo & Conditioner to gently cle..
For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business.
We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.
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